Warning: This AdSense 101 is old news for old online money makers. Â
Top AdSense earners like Plentyoffish.com’s Markus Frind, Digg’s Kevin Rose, and Jeremy Schoemaker are, of course, not experts in making money online. Like many who aspire to reach the levels of those who got successful in this form of residual source of income, didn’t have time to be slackers when they tried Google’s AdSense.
What exactly is Google AdSense?
It is a Google product that promises an easy way to make money online to online publishers (those who own static websites and / or blogs)by displaying relevant ads.
Why is Google AdSense popular?Â
The key to its being a well-loved (still debatable) is its ability to place ads that might be of value to a site’s readers because of the relevancy of the displayed ads or their being contextual by simply copying and pasting codes, which not many ad networks were able to solve a lot earlier than AdSense.
How does Google AdSense work in terms of showing relevant ads?
When you place the AdSense codes on your site, the AdSense crawlers will read your site’s content and will start to show ads that are relevant to the prominent theme of your site’s content. This is however not always the case since there are still some sites that get served not-so-relevant ads. But there are ways to get around that irrelevant AdSense ad problem, which many expert AdSense earners and AdSense tool developers have discovered.
How does Google AdSense make you money?
Whenever a visitor clicks on an AdSense ad, there is a corresponding commission that the owner of that AdSense account will get. This commission depends on the advertisers and the competitiveness of the keyword that that ad is standing for. There are ads that are more high-paying than other ads. The more high-paying that ad, of course, the more commission that the AdSense publisher will get.
How to maximize the earning potential of your site using Google AdSense?
There is a wide variety of ways to get the most out of AdSense. Here are the most popular methods of increasing AdSense profits:
- Providing quality content is one of the best AND legal ways to earn from Google AdSense. The more your site’s visitors find your content useful, the more they will talk about your site either through linking back or word of the mouth literally offline and more traffic means more chances of getting your ads clicked.
- Optimizing your site to make more money from Google AdSense via placing AdSense ads on the most-viewed part of your site, using link units properly, maintaining the relevancy of your ads, reducing ad-blindness via experimenting on ad formats, placement, font color, etc.
- Offsite promotion for your site through social networks - MySpace, Friendster, Facebook, the use of social bookmarking sites such as Del.icio.us and voting sites like Digg and StumbleUpon, blog carnival or group writing participation can always help greatly in getting traffic to your site.
Learning how to increase AdSense CTR (click through rate) is one of the most talked about issue for publishers nowadays. And following the abovementioned AdSense tips may help greatly in getting more clicks. Also, avoiding your account from getting disabled should also be your top priority since it can be very difficult to get your AdSense account to get reinstated. And what’s there to optimize if your account’s axed, right? So better get to know about the AdSense TOS first.
Do you want more resources on making money from Google AdSense? Here are some e-books that you might want to digging into:
AdSense Advantage from Matt Callen
AdSense Decoded by Patrick Hillenbrand
AdSense Secrets from Joel Comm
AdSense Gold by Jonathan Leger Free!
And here is a list of more free AdSense tips ebooks.
Now if you read those resources and get all teary-eyed because of the excitement from all the get rich quick methods that Google AdSense is promising, be very very very careful though because what might work for someone who’s earning five or six figures from AdSense profits may not work for you. AdSense may be a fun way to start learning how to monetize a blog, a forum or any online real estate. But it’s not the ONLY way.
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